Author Archives: gmbdcom_gmbd

Strategic Planning: An Evolving Marathon

In today’s competitive enviroment, strategic planning has gained even more prominence. Until 10-15 years ago, strategic planning was only being implemented in large-scale companies. Nowadays, most public institutions, private companies and even non-profit voluntary organizations -regardless of the size- has begun appreciating and showing great interest in strategic planning. What is “strategic planning”? It is possible to find countless technical meanings and explanations of strategic planning with the research tool of the era we call Google. However I would prefer